Verizon Launches Direct Attack Against The iPhone With Ads For The Motorola Droid

October 18, 2009 by admin
Filed under: Motorola Droid, Verizon 
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Verizon has just made it perfectly clear what the upcoming Motorola Sholes will be called in their network: Verizon Droid. And Verizon is positioning it to be a direct threat to the iPhone in a new advertising campaign it launched at the site DroidDoes.com.

Verizon isn’t pulling any punches: it calls out basically every major weakness on the iPhone, from its inability to run background applications to the App Store’s walled garden. The site kicks off with a stream of things that the iPhone can’t do, mimicking the black text-on-white background commonly seen in Apple ads but replacing it with statements like iDon’t run simultaneous apps. After a handful of these, the site kicks you to a page with the heading “DroidDoes”, with a banner rotating through a number of the Droid’s features that include Android 2.0, background tasks, and video recording support. Some of the differences mentioned, like the Droid’s inclusion of a physical keyboard, are really a matter of personal preference. Others, aren’t. For one, Droid can claim to run on “The Network”, which runs circles around AT&T.

Source: TechCrunch

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